Title
A Resolution Of The City Commission Of The City Of Hollywood, Florida, Authorizing The Appropriate City Officials To Execute A Billboard Agreement With Outfront Media, LLC., For The Replacement Of A Billboard Located At 2801 Greene Street.
Body
Staff Recommends: Approval of the Attached Resolution.
Explanation:
Sound Connection Distributors Inc. own property at 2801 Greene Street where a double-sided static billboard exists. A Billboard Agreement with the City was established, for this Billboard, with a term that expired in 2017.
The static billboard is one of 14 billboards authorized by City Code and, therefore, is a lawful conforming sign. The current Code has a scrivener's error identifying the property as 2801 North 28th Terrace instead of 2801 Greene Street. This error will be corrected as part of the future sign code rewrite.
Currently, Outfront Media, LLC. has entered into a lease with the property owner to own and operate the billboard and, as such, is requesting to replace the double-sided static billboard with a new double-face monopole billboard, utilizing two light-emitting diode (LED) faces. As part of this request, Outfront Media LLC. has requested to voluntarily enter into the attached Billboard Agreement.
The intent of their commitment is to allow limited advertising for the City for public service, new business (graphics paid by the City) and emergency notifications. The complete Billboard Agreement is attached, however below is summary:
- Term of 40 years
- Replace existing billboard with one double-sided LED billboard
- Prohibits side-by-side or stacked billboards
- Shall comply with all Federal, State and Local laws
- Obtain all applicable permits
- No advertising of tobacco, adult entertainment establishment or service, or any advertising messages that may be reasonably construed as "hate speech" against any person or organization or obscene or offensive materials
Recommended for inclusion on the agenda by:
Dr. Waz...
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